Delivering the modern customer experiences necessary to cultivate lifelong loyalty begins with knowing the customer now, today, and in real-time. Join us as we discuss how Salesforce can help retailers build and maintain a unified customer view faster, and unlock value through data-driven insights & personalization.
Why is loyalty top of mind lately? What role does it play in the race to first party data? What do customers expect from modern loyalty approaches? Join the Salesforce Retail Industry Advisors as they break down the evolution of retail loyalty, top trends and considerations for reimagining your membership program experiences.
Build on the world’s #1 CRM and cloud platform, Salesforce Loyalty Management enables retailers and brands to deliver a connected loyalty program woven through their entire customer experience, from commerce, service, marketing, social, partnerships and beyond. Join the Salesforce Solutions Engineering team for a first hand look at the features, capabilities, insights, and connected experiences of Salesforce Loyalty Management.
Partnering with Merkle brings the world’s #1 loyalty agency and #1 Customer 360 platform together. With over 20 years expertise working with the world’s most admired brands, Merkle meets retailers & brands where they are on their loyalty journey, whether they are ready to implement now or if they need a little help with program strategy, design, internal alignment, business case, and budgeting. In this breakout, Merkle will step through the elements of their full-service, global loyalty experience agency and SFLM packaged offerings & consulting services.
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