Enhanced Care Management (ECM) is a critical program aimed at providing comprehensive, person-centered care to high-need individuals. However, managing ECM operations efficiently—while ensuring seamless care coordination, reporting accuracy, and outreach prioritization—can be challenging.

Join us for an insightful webinar where we’ll explore how Salesforce is transforming ECM operations, from case management to data-driven decision-making. We’ll also discuss how organizations can extend Salesforce’s capabilities beyond ECM to enhance other operational areas, such as deduplicating Member Information Files (MIFs), improving outreach prioritization, and optimizing reporting.

Agenda

Introduction to ECM

• What is Enhanced Care Management?
  
• The impact of ECM on care coordination and patient outcomes

Salesforce & ECM Operations

• How Salesforce Nonprofit Cloud and Health Cloud support ECM workflows
  
• Enhancing care coordination, patient tracking, and provider collaboration

Extending Salesforce Beyond ECM

• Deduplicating Member Information Files (MIFs) for better data management
  
• Prioritizing outreach efforts with intelligent automation
  
• Strengthening reporting and analytics for compliance and impact tracking
  
• Enhancing cross-program care coordination
  

Q&A & Next Steps

• Live Q&A session with experts
  

• Resources and next steps for getting started with Salesforce for ECM