During this online masterclass, our experts will walk you through the best practices of advanced segment creation leveraging Salesforce Data Cloud for Marketing. We will focus on integrating data from across the business into one single environment in order to calculate metrics, predictions and advanced segmentation.

Our experts will show you examples on how to:

• calculate and include metrics like CLV

• combine behavioral and transactional data across the platform efficiently

• leverage AI to accelerate time to market.

Don't miss this opportunity to develop your marketing skills and register now!

Please find an overview of all sessions here.