Innovation Day Tel Aviv
Thursday November 05, 2026
8:30am
 - 
12:30pm
Zucker Hall, Tel Aviv Culture Center

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12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

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SEPTEMBER 19

9 a.m.

Welcome

Check into your hotel.

SEPTEMBER 19

9 a.m.

Welcome

Check into your hotel.

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  • About
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Become an Agentic Enterprise – Innovation Day Tel Aviv, Nov 5, 2026

Nov 5, 2026  · 
08:00–12:30 · 
 Zucker Hall, Tel Aviv Culture Center

Dreamforce is moving the AI landscape again. If you couldn't make it to San Francisco, you're not alone – join us in Tel Aviv for the highlights that matter to your business, built for managers and decision makers. The event is free, but spots are limited.

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San Francisco
 
15
–
17 
September
, 
2026

Dreamforce is moving the AI landscape again. If you couldn't make it to San Francisco, you're not alone – join us in Tel Aviv for the highlights that matter to your business, built for managers and decision makers. The event is free, but spots are limited.

Join now
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Dreamforce's Biggest Moments.

Now in Tel Aviv.

See it live

Get the announcements that mattered most at Dreamforce, distilled into one morning — no travel, no noise, just what's relevant to you.

Hear what works

Learn how organizations are moving past stalled AI pilots into real, measurable results you can benchmark against.

Know your path

Hear from Israeli businesses and Salesforce experts turning Dreamforce announcements into a strategy you can act on.

Reason to attend simple layout

Dreamforce puts you in the room with the people shaping what’s next. Hear from innovative leaders, go hands-on with demos, and discover how to move your business forward as an Agentic Enterprise. Enjoy exclusive access to the EMEA lounge and connect with other attendees. Take part in campground tours and industry roundtables tailored by interests and industry trends. Meet with your peers during dedicated local events and valuable networking opportunities – available only as part of the [country name] delegation.

Hear from fellow Agentblazers

Meet customers, industry leaders and Salesforce experts who will be sharing their insights and expertise, helping you unlock the full potential of agentic AI.

Itai Margalit

AVP Israel

Salesforce

Shai Golan

Head of Solution Engineering

Salesforce

Adar Goren

EVP Data, Digital & Marketing

Isracard

Yehoud Marciano

Head of Digital Products & Services Division

Israel National Digital Agency

Dana Abramov

VP Information Systems

Cato Networks

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A Morning of Dreamforce's Biggest Ideas

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08:00

Registration & Breakfast

Arrive, network, and settle in before the sessions begin.

Ö¿Enjoy breakfast served by R2M

9:00

Pre-show

The Caliente Classical Quartet:

Gennady Talis, First Violin, Oleg Friedman, Second Violin, Boris Rimer, Viola, Sarah Reichman, Cello

09:30

The Future of Enterprise AI: Key Takeaways from Dreamforce

We bring you Dreamforce highlights as we explore what it truly means to become an Agentic Enterprise. See how AIforce engine unites humans, autonomous agents, and a single platform to deliver unprecedented customer success across Slackforce and every Cloudforce app to elevate productivity, grounded in trusted Customer 360 and Data 360 foundations.

10:30

Real Voices, Real Impact: What Israel’s Industry Leaders Learned at Dreamforce

Join a panel of leading Israeli Trailblazers featuring Adar Goren, EVP Data, Digital & Marketing at Isracard, Yehoud Marciano, Head of Digital Products & Services Division at Israel National Digital Agency and Dana Abramov, VP IS at Cato Networks as they share their firsthand experiences and key takeaways from Dreamforce. Get inspired by real-world perspectives on how to turn Salesforce’s latest innovations into tangible business success.

11:00

Coffee & Networking


11:30

How to Drive 24/7 Pipeline Growth Using Digital Sales Agents

Discover how Salesforce’s new AI agents, Piper and Hunter, transform sales engagement from initial outreach to qualified pipeline. Learn how Hunter drives proactive, personalized outbound prospecting while Piper handles inbound inquiries with real-time lead nurturing.

11:45

How to Streamline Customer Service and Case Resolution with Digital Agents

Explore the future of customer support with Casey , Salesforce’s specialized service agents. Casey automates complex case management and resolution, and delivers seamless, empathetic customer experiences across touch-points. Learn how to elevate customer satisfaction and dramatically reduce handle times using AI-driven support workflows.

12:00

Partnering with AI: Transforming Daily Work with the Agentforce Co-Worker

Learn how this autonomous digital colleague collaborates side-by-side with employees to handle complex workflows, surface real-time insights, and take action without manual intervention. See how uniting human expertise with autonomous agents drives unprecedented efficiency, employee focus, and long-term customer success.

12:15

How Headless AI Agents Turn Slack into Your Primary Workspace Assistant

Uncover the power of headless AI integration by bringing Salesforce Agentforce capabilities directly into Slack. Learn how custom SlackBots serve as an intuitive interface for employees to query data, trigger workflows, and complete tasks seamlessly without leaving their primary workspace.

12:30

Wrap-up


Your schedule for success

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The event is free but places are very limited.

So hurry up and register!

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