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It can be mystifying to understand the magic behind influencer marketing – why it works so well for some and why it is so unsuccessful for others, how reels and lives can feel like real life, and how seemingly simple posts can garner thousands of likes. 

Join Salesforce Executive Vice President and Global CRO Ed McDonnell live for an intimate virtual fireside chat with two people who are navigating this network.

Tune in with Salesforce Innovation Evangelist Brian Solis and Founder & CEO of Love Squad, Peloton Instructor, and Host of Brooklyn Nets Ally Love as they discuss all the ways influencer marketing creates brand loyalty through connection, community building, and authenticity.

Register today.