Jan

10

1:00pm

EST

Executive Roundtable on Product-Led Growth for Marketing Leaders

Hosted by the GM & CMO of Salesforce Easy

Join us for an Executive Roundtable

As market conditions push SaaS businesses to reevaluate how they can most effectively maximize customer lifetime value and reduce costs, many are turning to product-led growth (PLG) strategies. While PLG presents new opportunities to accelerate revenue growth at a lower cost model, it’s challenging to drive the business change required to maximize PLG success.

Join the GM and CMO of Salesforce Easy for a 1-hour executive roundtable on PLG for marketing leaders. Salesforce Easy, a PLG business within Salesforce, will share their PLG journey, and as a group, we’ll discuss two overarching topics:
- How PLG fits into a broader enterprise SaaS GTM strategy
- Strategies to use your product as a platform for growth

Registration

Speakers

Eric Bensley

CMO, Salesforce Easy

Kris Billmaier

GM, Salesforce Easy

Daniel Newman

Executive Strategist, Salesforce Marketing Cloud

Agenda

Here is the agenda for your event.

6:00 P.M. – 7:00 P.M.

Agenda Item #1

6:00 P.M. – 7:00 P.M.

Agenda Item #2

7:00 P.M. – 7:10 P.M.

Agenda Item #3

7:10 P.M. – 7:30 P.M.

Agenda Item #4

7:10 P.M. – 7:30 P.M.

Agenda Item #5

7:10 P.M. – 7:30 P.M.

Agenda Item #6

7:10 P.M. – 7:30 P.M.

Agenda Item #7

7:10 P.M. – 7:30 P.M.

Agenda Item #8

7:10 P.M. – 7:30 P.M.

Agenda Item #9

7:10 P.M. – 7:30 P.M.

Agenda Item #10

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